Our promise is simple, we will make great videos that perform for your brand. Period.
How can we make such a bold claim? Because the process to make a video that performs is repeatable. It’s predictable. We’ve spent more than a decade and over a thousand projects perfecting it. It’s this process that ensures we deliver every time we produce a video.
How does it work? Here’s the big picture:
First, we get to know your Key Persona™. We view videos as weapons of persuasion and the first step to persuading someone is to know who they are and what they want.
Second, we focus on one Key Persuasion™. Specifically, will this video persuade your audience to “think,” “feel,” or “do” something?
There are additional steps to making a great video, but these two are the most important. They ensure that we start with a firm foundation and finish with a video that performs.