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Brand Video - Touro University

Touro University Worldwide makes getting your degree online simple.

The Challenge

TUW needed a short video targeted at individuals who have been thinking about going back to school but doubt they can find the time, and even if they could, have uncertainty that they would be successful.

The Approach

Security was a big word we threw around when concepting this video. What if you could have security in your future? That’s a big selling point! And one that TUW’s ingenious way of schooling can help people have. So, we looked into creative ways we could show our main character adapting to her environment so that no matter what changes, she’s prepared to face it with success.

The Cutdown